Should my Business Have a Corporate Wellness Strategy

As a business owner, you have likely noticed the changing way companies approach employee wellness. Specifically, businesses are starting to take their employee's fitness and health very seriously. Many have come to the conclusion that the best solution to fight increasing healthcare costs is through employee wellness. Regrettably, many business owners are trying to implement corporate wellness programs without the knowledge or experience for success. The end result is many programs will fail.
The U.S. Centers for Disease Control and Prevention states, "a decline in the overall health of employees in a workplace, contribute to an increase in health-related expenses for employers and employees, and lead to lower productivity and/or days of work missed." However, while obesity is one of the most expensive and common health problems, maintaining a healthy lifestyle can help prevent related chronic diseases. A corporate wellness program, targeted at helping employees stay healthy, has become an essential human asset management strategy.
What exactly is a corporate wellness program? It is either a policy or promoted health activity devised to encourage and support healthy behaviors and improve healthy outcomes for your employees. Typically, a corporate wellness program will include health and fitness education,
group (or personal) training and coaching, weight management programs, and more. Would that be of benefit to your employees and company?
Reasons for a Corporate Wellness Program

1. Wellness incentive programs cut healthcare costs.
2. Healthy employees are more productive.
3. People make better choices when they see a financial benefit.
4. Improved employee health reduces sick leave and absenteeism.
5. Wellness programs can boost morale and increase loyalty.

Ultimately, the challenge of corporate wellness programs is the actual execution. Changing behaviors does not happen overnight, and each person is unique. That said, continuous and positive reinforcement, along with strong leadership and team building, will produce a positive and productive outcome. It is important for companies to understand they have a real financial interest in the wellbeing of their employees. Regardless, the ultimate goal is becoming healthier, and both employer and employee need to participate and have a common vision.

Michael Gulyas
The Motivator